The PRCA promotes all aspects of public relations and internal communications work, helping teams and individuals maximise the value they deliver to clients and organisations.
The Association exists to raise standards in PR and communications, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities.
All PRCA members are bound by a professional charter and codes of conduct, and benefit from exceptional training. The Association also works for the greater benefit of the industry, sharing best practice and lobbying on the industry's behalf.
The PRCA represents many of the major consultancies in the UK, and currently has over 350 agency members from around the world including the majority of the top 150 UK consultancies. The PRCA also represents over 250 in-house teams, including many of Europe's leading corporations and UK public sector organisations, as well as individual and freelance PR and communications practitioners.