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Read more below about what we're up to and how you can get involved.
Member engagement is widely understood to be a critical element of any professional body’s outward facing activities, particularly in the context of greater membership scrutiny of service offerings. Not only does member engagement promise increased retention of the existing membership, its exponents claim that it offers more selling opportunities, increased event attendance, and adds to the credibility of the organisation. It can also encourage recruitment if engagement is achieved with students and professionals who are not currently members of the professional association.
The aim of this research is to obtain a deeper understanding of what member engagement really means in a professional body context
The project is set to conclude in October this year.
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Current Research and Upcoming Projects
PARN is now planning future research based on feedback from our members and the PARN Steering Group. If you'd like to be involved in shaping future projects and are interested in providing financial support please register for our Consortium Meeting by emailing our research team or calling them on 0117 928 1998.