Wednesday 24 March 2010
Woburn House, London
Click here to download a full event brochure.
Context
This conference will present an in-depth look at the results from PARN’s recent research on professionals’ use of Web 2.0. Presentations on interesting practice in social networking and case studies of organisations who have used these technologies will guide you in transforming social networking technologies from a “good idea” to a successful initiative that improves your communication with members and fits your organisation’s strategy. This conference will help you answer key questions for professional bodies looking to “embrace” social networking technologies:
- How are professionals using these technologies?
- What do they expect from their professional bodies?
- What technologies have worked?
- What have professional bodies learnt?
Why attend?
Learning Outcomes:
• Learn what over 7000 professionals are using social media for in both their work and personal life, and what they expect from their professional bodies
• Understand the advantages and disadvantages of commercial (e.g. Facebook) verse bespoke technologies
• Learn the Twitter techniques one organisation used to triple their media mentions and raise their profile
• Understand the challenges of Web 2.0: How much control is too much control? Is anonymity necessary? and how these can be overcome
Practice Outcomes:
• Support and widen access to your membership communications through successful application of Facebook and Wikis
• Shape your Web 2.0 communications based on the social media technology most used by 7000 professionals - Wikis
• Enhance your communities of practice through discussion forums and blogs
• Integrate social media into your existing communication and organisational strategy - build on your existing groups
To fill out a booking form, please click here.
Do not forget that PARN members receive one annual event free-place. To check the availability of your organisation's free place please email stine@parnglobal.com. Please also email us for multiple bookings.
Event sponsored by:
 More information on ASI europe.
 More information on Pixl8.
Prices quoted below include VAT.
|
